The Year of the AI Con
Late 2024
The Experiment
Early tests of AI-generated ads appear. Scammers test low-quality deepfakes to see if social media algorithms will block them.
Jan - June 2025
The Surge
Detections rise by 62%. High-quality deepfakes flood Southeast Asia and global feeds. Millions are lost to fake crypto platforms.
July - Sept 2025
The Pushback
Platforms like YouTube improve their filters. Detections drop by 37% as the most obvious scams are blocked. Scammers switch to voice cloning.
Late 2025
The Evolution
ESET releases the H2 Threat Report. The scams persist, now more targeted and using better AI to bypass detection filters.